What is the core value of your publication?

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Don’t overlook this question in your sales meetings. Your salespeople…

Worried about readership?

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I once conducted a 2 day sales training program for a chain of…

What Should Publishers Look For In A Sales Training Program?

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A new wave of sales training programs are bombarding the print…

Running High Hurdles to Visualized Success

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Several years ago, at the World Track and Field Championships…

Working With Hard To Please Customers

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It's no great surprise to most advertising salespeople that getting…