Thinking about the Spiders

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There continues to be a  battle to enhance publication online…

What is the core value of your publication?

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Don’t overlook this question in your sales meetings. Your salespeople…

Worried about readership?

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I once conducted a 2 day sales training program for a chain of…

CONTENT vs. FORM... What You Say Is More Important Than How You Say It

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In most publications for print media, the pages are hot with…