Tips for coaching the sales team

      By Bob Berting, Berting Communications Because…

A hazard 0f publishing--losing salespeople

What can be done to develop the sales team and avoid losing…

You've only got 3 seconds...

That’s right, only 3 seconds for the headlines of your ads…

The pro-principle salesperson

In the real world of advertising sales, many publications could…

When one ad is not enough

Did you sell an ad for your newspaper today? If you did, you…

Creating new ideas for savvy publications

  In today’s newspaper work place, expanding opportunities…

The Timidity Factor

The training of advertising salespeople has come a long way.…